Tag Archive: rusty speidel

Nov 07

The Joys of Being the PR Firm Around the Corner

I worked in St. Louis, Missouri for years.  17 in all, in fact. Five of those I lived in Charlottesville, Virginia. And while I loved that job, the firm I worked for, my colleagues, my clients and the work itself, traveling (and all its inevitable hassles) back and forth and not having the ability to …

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Jul 30

Facebook Likes Are Back On My )@(#*$ List

After a blissful, serene quiet period, I have somehow started getting more and more “opportunities” to “like” one or another business on Facebook, usually in exchange for a CHANCE at some future benefit. Sometimes these opportunities are delivered in bulk, like a case of Pepsi (I’m a Coke man, myself) or doses of bad tasting …

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Jul 19

Jaggers Communications on CBS-19: More about the Reinstatement of UVA President Teresa Sullivan

Did you catch Rusty Speidel on CBS-19? So much of the ousting and reinstatement of UVa President Teresa Sullivan has been about the public relations efforts that accompanied the story. Rusty provides commentary on the story as the Newsplex shares the latest poll confirming Sullivan’s approval rating. Watch here.

Apr 16

Five Ways to Beware the Social Media Scammer

There was an interesting study released last year by Booz & Co. in partnership with Buddy Media on social media and marketing and its impact on job growth. Some highlights: Virtually every company (96%) has plans to spend more on social media; 40 percent plan to spend “substantially more.” As companies are building up their …

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Apr 05

Remaining Calm Regarding SEO

We just got a call from a potential new client that runs a web site. Her site is currently the market leader in our area for her specific area of expertise, but a new competitor has just launched and she was a little worried about how that would impact her. She already has an excellent publishing …

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