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Forget about the Tools: What’s Your Reason to be There?

By Marijean On June 21, 2012 · Add Comment

We have a lot of initial conversations with client prospects that get hung up on tools. We don’t need to talk about Facebook or LinkedIn or Twitter — the specific tools aren’t any more critical to name in developing communication strategy than defining that we might use phones, or, say, a laptop. The problem with [...]

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