Jaggers Communications often assists in the hiring of community managers and social media specialists. For the jobs posted here, please send a resume to mjaggers@jaggerscommunications.com and reference the employer listed.
Position: Web and Social Media Specialist
Location: Charlottesville, Virginia
Employer: Thomas Jefferson Foundation, Inc., Monticello
(Salary range $38,000 to $42,000, commensurate with experience)
(Full-Time) Thomas Jefferson Foundation was incorporated in 1923 to preserve Monticello, the home of Thomas Jefferson in Charlottesville, Virginia. About 450,000 people visit Monticello each year. Monticello provides opportunities for visitors and staff to engage in real conversations online in the same way we do in face-to-face encounters.
We are hiring a Web and Social Media Specialist to manage and grow our community by generating meaningful discussion about Thomas Jefferson and Monticello and its history as well as engaging visitors to extend their experience to the online space. The Web and Social Media Specialist will be responsible for developing strategy, implementing campaigns, tracking results and ensuring that our efforts are integrated, concentrated and effective. The person in this role will have a passion for history and be constantly thinking about new ways to keep our community informed and engaged.
The Web and New Media Specialist will develop and update web pages, assist in the development of email campaigns, and help ensure proper segmentation and consistency of message. Qualified candidates will have excellent written and interpersonal communication skills, familiarity with web development/communication, an interest in marketing and a high energy level. Bachelor’s degree required. Enthusiasm for American history is a plus. Candidates for this position must include writing samples and salary requirements along with a cover letter and resume. Open until filled.
Community engagement will include but will not be limited to the following tasks:
- Developing and executing an overarching social media strategy to capitalize on Facebook, Twitter, and other platforms, including measurable goals for community engagement
- Determine the metrics we should be measuring and the business value of those metrics, helping us to prioritize our efforts
- Develop and manage guidelines for community conversation
- Encourage participation, build and nurture the community through daily active social interaction
- Updating main promotional calendar
- Scheduling email blasts, publishing e-newsletter and online news and media releases.
- Responses to reader comments and questions on Monticello.org, Facebook and Twitter
- Managing subscriber database operations
Desired Skills and Experience
We’re looking for someone who has successfully been responsible for building and invigorating an online community, who has a passion for and a business understanding of community and who has a measurable online presence. You must be technologically savvy, a self-motivated learner and a quick thinker. We’re looking for . . .
- Demonstrated success in organic growth of communities and/or social media campaigns
- Confidence and skill at taking the online conversation offline and in person, with a mastery of people skills and public engagement
- Dependability, flexibility and consistency
- Strong writing skills
- Passion for and interest in American history
This is a full-time, salaried position including medical and dental insurance benefits, a 401k and free parking.
POSITION DESCRIPTION
TITLE: Marketing & Communications Specialist
REPORTS TO: Chief Executive Officer
SUMMARY: To develop and direct a comprehensive communications program which promotes the value of CAAR and informs the membership and association customers of industry issues and association activities on a timely basis. Also responsible for Media Relations, Public Relations, Internet-based Communications, and to function as Editor-in-Chief of all external and internal communications.
DUTIES AND RESPONSIBILITIES: The Marketing & Communications role is a highly important and visible position for CAAR as it is the primary source of information for both the public and local media outlets. Assignments will include:
- Maintain Public Relations programs and communications activities for CAAR.
- Function as Editor-in-Chief of association publications; including editorial content oversight of Real Estate Weekly Magazine.
- Collaborate with the CEO to develop content of association publications, announcements, etc.
- Photography as necessary.
- Identify publishing, speaking, and interview opportunities for CAAR leadership.
- Maintain and communicate current awareness of industry issues to members, public and among local elected officials and government entities.
- Maintain and communicate current awareness of all CAAR programs, products, and services.
- Organize, promote and oversee annual awards program recognizing outstanding members.
- Draft and Publish Quarterly Market Report.
- Write, edit, and develop promotional materials across multiple platforms, issue press releases, newsletters and magazine articles, speeches, fact sheets for interviews, etc.
- Liaison with authors and write for CAAR publications, including advertising & sales copy.
- Routing administrative duties, including broadcast faxing and use of list servers.
- Liaison with REW Advisory Board, staff Communications Master Group, various Project Team assignments & oversee monthly meetings of association membership.
- Represent CAAR at Chamber of Commerce and other events
- Other duties as assigned by the CEO.
EDUCATION REQUIREMENTS: A Bachelors Degree in Journalism, English or Communications with news/editorial/public relations emphasis is preferred.
EXPERIENCE REQUIREMENTS: Minimum of three (3) years recent work experience in news writing, editing and Public Relations. Previous association or experience with membership-focused organizations is ideal.
POSITION REQUIREMENTS: The Marketing & Communications Specialist spends time attending meetings, researching and writing reports, scheduling interviews and preparing members of the leadership team to represent CAAR in the community. A working condition can be demanding and fast-paced. Demands include limited local travel for meetings, some on evenings and weekends, as well as regular attendance for state and regional meetings. Minimum requirements include:
- Reliable transportation to meetings and assignments.
- Ability to meet with REALTORS and other members at their place of business.
- Advanced computer skills and good photography skills.
SKILLS/KNOWLEDGE/ABILITIES:
- Ability to communicate in both the written and spoken word. Strong research and writing skills, superior editing skills.
- Well organized and able to interpret relevant insights from various resources.
- Proactively engages REALTOR® members on a regular basis in matters of local importance. Strong interpersonal skills and time management skills are critical.
- Working knowledge and experience in social media and reputation management on behalf of a business organization.
- Maintains a positive attitude, and possesses the ability to interact well with members, legislators, staff, ability to well represent the Association and real estate industry.
- Management abilities helpful, need to coordinate member activities, work well with fellow staff members, etc.,
- Must be self-directed, able to identify projects, develop strategies to conduct projects, and see projects to completion.
- Strong communication and presentation skills, articulate and professional.
- Ability to interact effectively with executives at all levels and represent the organization with a high-degree of integrity.
- Highly motivated, with ability and initiative to work independently, set priorities and handle multiple tasks with good judgment.
- Capable of budgeting, planning, and producing within a budget.
