Jaggers Communications: Change the Conversation

We work with the Charlottesville-Albemarle Airport in several capacities: social strategy, crisis communications, media relations and marketing. Projects have included crisis communication training and development; loyalty-building initiatives; news optimization and sharing; website content creation and social media coaching. Through our efforts the airport has been successful in attracting a new airline to the region and in increasing passenger traffic by 11 percent in 2010.

The Charlottesville Albemarle Convention and Visitors’ Commission is aware of the impact social interactions have on the tourism business. To help manage opportunities to engage and respond, we developed a social web monitoring infrastructure so the CVB can pay attention to the conversation happening online about travel to Central Virginia, its wineries, its tourist attractions and its events.

Whether its social and media relations support for a charitable shoe drive at SCARPA, Charlottesville, Virginia’s most highly respected shoe boutique or referral generation help for clients in the real estate or accounting industries, Jaggers Communications helps client reach customers where they are. We pride ourselves on keeping our finger on the pulse of communities and the ability to generate news and buzz around an event, a concept or a service offering.

Our client support history includes public relations and marketing counsel and support for theMissouri Botanical Garden, First Bank, Spring Creek and The Republic of Tea.